Leading electronic payment gateway provider, eWAY, has today announced a partnership with Google AdWords that will see merchants benefit from both companies’ complementary strengths.
eWAY states that, on average, merchants who used eWAY’s eCommerce solutions increased their revenue by 74% in the first two years of going online.
eWAY’s eCommerce products allow businesses to operate 24 hours a day, seven days a week by automating ordering and credit card payments in real time. By combining this success with the advertising potential of Google AdWords, eWAY hopes to see merchants grow their business further still.
“Online businesses often neglect to think about marketing. By introducing merchants to the possibilities of Google AdWords we hope to educate them in proven strategies to increase traffic to their site and increase their revenue,” said eWAY CEO, Matt Bullock.
When merchants sign up with eWAY, they can immediately take advantage of a free Google AdWords trial which provides merchants with $75 credit for pay-per-click advertising. Google AdWords appear exactly at the moment when people are searching on Google for products or services of interest and appear as sponsored links on related organic Google search results. eWAY expects their new relationship with Google to benefit businesses looking to expand. By adopting secure online payments, and harnessing the marketing potential of Google AdWords, businesses of every size can reach out to new customers around the globe.
More information is available on the eWAY website www.eway.com.au/adwords
eWAY is Australia’s leading online payment provider, allowing online businesses to accept secure credit card payments 24/7 from customers around the world. eWAY consistently develops and implements cutting-edge technology with the goal of making eCommerce as simple as possible for merchants and their customers.
About Google AdWords
Google AdWords is an advertising program that lets businesses promote their products and services in the “Sponsored Links” sections alongside or above Google.com search results. Business owners can select search terms (keywords) relating to the services or products they offer and set up targeted ads that show up when a user searches on Google for those keywords. AdWords ads can also show up on relevant content sites in the Google Network.