When customers arrive on your website they expect to find the product they’re after, great photos showcasing that product, the price and a helpful product description to convince them that it’s right for them. They might have come to your website from your Instagram or Facebook page, or they might have seen your product in
Using Google Ads to advertise your products or services is a common online marketing channel used by most eCommerce businesses. If you’re considering using Google Ads for your business and aren’t sure where to start, we’re going to walk you through the key elements you should consider to make the most of this platform. But
An eCommerce platform is the backbone of every online store, from managing your customer relationships, to managing your inventory and warehouse fulfillment. As it serves so many critical functions of your operations, it can become one of the biggest factors that affects how your business can scale and grow. Why is that? An eCommerce platform
It’s been an incredibly tough journey for online businesses during COVID-19. We’ve created a checklist that you can use to help your business get back on track!
The COVID-19 outbreak has had severe impacts on many if not all industries operating in Australia and across the globe. With restrictions placed on travel and leaving the home, there has been a considerable impact on consumer demand and behaviours — particularly the huge reliance on being able to buy online. Some businesses, however, thrived
In February 2020, Samsung experienced a data breach, claiming to affect a small number of customers. One month later, news broke that Melbourne Tafe experienced a data breach where 55,000 files containing personal, health and financial data were accessed. Stories like these break every month and usually, it’s only the big corporations we read about.
Whether you’re new to the online business space or have an established online store, there’s always more you can do to promote your business. You don’t need to spend lots of money on promoting your business to see positive results either. Some of the benefits of promoting your business online include helping more potential customers
SOUTH-EAST Queensland’s Gnocchi Gnocchi Brothers restaurant group has effectively used eCommerce solutions in order to adapt quickly to restrictions imposed by the COVID-19 virus. Gnocchi Gnocchi Brothers, with locations at Paddington, South Bank and Southport was established by Ben Cleary-Corradini and Theo Roduner, who built their business up from a two-person market stall in Brisbane
Building and keeping your customers’ trust when it comes to online payments has become more important than ever in 2020. 85% of consumers will refuse to do business with a company if they have concerns about its security practices. This means ensuring you’re doing everything you can to keep your customers’ information secure needs to
When a larger order comes through ready for shipping, and you might be thinking “you beauty!” a large order. Unfortunately, it might be too good to be true and could be fraudulent. But how do you know? While there is speculation fraudulent orders are plateauing due to the rise in mobile payments, the money losses