From Storefront to Home Pages – Business Transition in the Digital Era

From Storefront to Home Pages

Thinking about transitioning your shopfront into the digital sphere? If you’re ready to increase your business, expand your audience and have the added luxury of revamping your look, this is a smart move. With the vast majority of consumers going online to do their purchasing research, taking your business online can offer you a world

Australian Businesses to Receive $60 Million Funding to Use on Social Media

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If you’re an Australian business owner keen to focus on jet-setting your products and services across the ocean, good news is coming your way. $60 million worth of good news to be precise. The newest federal government meeting is set to top up the Export Market Development Grants (EMDG) Scheme with a cool $60 million.

5 Simple Steps to Boost Your Online Sales This Easter

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While supermarkets and shop fronts were busy preparing Easter eggs and hot cross buns in January, now is the reasonable time for eCommerce businesses to start thinking about Easter. With the average consumer spending 3-4 days off work over the Easter period and extra time browsing online, this is the perfect opportunity to get busy

Celebrating International Women’s Day

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eWAY recently celebrated International Women’s Day in exceptional style, hosting Monica Bradley & Melissa Occhipinti from SheEO™, as well as Yasmin Grigaliunas from World’s Biggest Garage Sale. Morning tea combined with a pledge wall, inspirational speeches and a vibrant Q&A left everyone feeling energised. Thank you to all of our special guests, as well as

Payment Trends of 2019

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As we move deeper into all things digital, we see payment trends changing at a rapid rate. Between major data breaches – think Facebook and the famed Cambridge Analytica saga of 2018 and the more recent 2019 attack on Australia’s Victorian Government – and more businesses moving online, the need to stay up-to-date is crucial.

Roses Are Red, Violets Are Blue. Customers Love Sales and so Do You!

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Valentine’s Day is an important date which is fast approaching, and it’s a great gift giving opportunity to market your eCommerce business. According to statistics, Valentines’ Day achieves multi-billion dollar sales figures, and is celebrated by over 50% of customers (Pixel Union, 2018). However, with such a great opportunity, competition among retailers will heat up,

5 Marketing Mistakes That Can Impact Your Cash Flow

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Feel like you’re investing time, money and resources into marketing your business only to end up seeing no results? Check out some of the most common marketing mistakes, the impacts they can have on your cash flow and discover how you can avoid the unnecessary costs of marketing mishaps. 1. A complicated path to purchase

3 Tips to Boost Your Online Sales for the Christmas Season

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The Christmas trading period signifies the start of one of the largest opportunities to maximise your sales. People are looking for gifts for themselves and their family members, and the number of Australian online shoppers is predicted to increase during this period. To take advantage of the increase in online shoppers, we have listed 3