7 ways to improve website engagement for your business

You may be familiar with the saying, ‘you can lead a horse to the water, but you can’t make him drink.’ Put into context: you could have the best looking ecom store and a great product or service to offer, but if your customers aren’t engaged on your website, your sales will suffer. Think of

SMEs Need To Put Privacy At The Top Of Their List

Put privacy at the top

Small business owners work hard and have enough worries without adding privacy to the burden. But you should be aware that customers are getting very concerned about how organisations handle their personal information. They are even moreanxious about how information regarding their health and children is handled. The Privacy Act, which includes the Australian Privacy

My Small Business Has Suffered a Data Breach. What Now?

Suffered a data breach

Itʼs not too dramatic to say: Itʼs not a question of if your business will suffer a data breach, but when. In late May, 100,000 Westpac customer records have been compromised, the Australian National University has suffered a sophisticated cyberattack, the Australian Catholic University staff database has been compromised and the Commonwealth Bank has suspended

Are You Personally Liable If Your Business Suffers a Data Breach?

Are you liable for a data breach

A data breach occurs when information your business holds is compromised – lost, stolen or sent to the wrong person. Data breaches affect small businesses every day. The individuals whose personal information is affected may be harmed and the business which suffers the breach might lose customers, money and trust and see its reputation damaged.

From Storefront to Home Pages – Business Transition in the Digital Era

From Storefront to Home Pages

Thinking about transitioning your shopfront into the digital sphere? If you’re ready to increase your business, expand your audience and have the added luxury of revamping your look, this is a smart move. With the vast majority of consumers going online to do their purchasing research, taking your business online can offer you a world

Australian Businesses to Receive $60 Million Funding to Use on Social Media

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If you’re an Australian business owner keen to focus on jet-setting your products and services across the ocean, good news is coming your way. $60 million worth of good news to be precise. The newest federal government meeting is set to top up the Export Market Development Grants (EMDG) Scheme with a cool $60 million.

5 Simple Steps to Boost Your Online Sales This Easter

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While supermarkets and shop fronts were busy preparing Easter eggs and hot cross buns in January, now is the reasonable time for eCommerce businesses to start thinking about Easter. With the average consumer spending 3-4 days off work over the Easter period and extra time browsing online, this is the perfect opportunity to get busy

Celebrating International Women’s Day

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eWAY recently celebrated International Women’s Day in exceptional style, hosting Monica Bradley & Melissa Occhipinti from SheEO™, as well as Yasmin Grigaliunas from World’s Biggest Garage Sale. Morning tea combined with a pledge wall, inspirational speeches and a vibrant Q&A left everyone feeling energised. Thank you to all of our special guests, as well as